Tourism is travel for pleasure or business; also the theory and practice of touring, the business of attracting, accommodating, and entertaining tourists, and the business of operating tours. Tourism may be international, or within the traveller’s country. The World Tourism Organization defines tourism more generally, in terms which go “beyond the common perception of tourism as being limited to holiday activity only”, as people “traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business and other purposes”.

Tourism can be domestic or international, and international tourism has both incoming and outgoing implications on a country’s balance of payments. Today, tourism is a major source of income for many countries, and affects the economy of both the source and host countries, in some cases being of vital importance.

15 Days
Ancient Stone Town's winding alleys meet pristine white beaches in this Indian Ocean paradise. Zanzibar blends Swahili culture, Arabic architecture, and tropical luxury with world-class...
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These Rift Valley jewels offer Kenya's premier bird watching experience. Lake Nakuru's alkaline waters paint the landscape pink with millions of flamingos, while Lake Naivasha's...
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7 Days
Stretching along Kenya's southern coast, Diani Beach is a tropical paradise where powder-white sands meet the turquoise waters of the Indian Ocean. This 17-kilometer stretch...
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Tarangire National Park, located in northern Tanzania, is often overshadowed by its more famous neighbors like the Serengeti and Ngorongoro Crater, but it offers a...
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8 Days
Amboseli National Park, located at the foot of the majestic Mount Kilimanjaro, offers one of the best wildlife viewing experiences in Kenya. Known for its...
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Kenya Safari Rally 2025
The **Safari Rally** in Kenya is a legendary motorsport event that tests the limits of drivers, co-drivers, and their machines against the rugged and unpredictable...
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6 Days
The safari begins the moment you arrive in Nairobi. It will be one of the splendid safari to witness as you will be visiting the...
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